If you are reading this article, chances are you are in sales, or you have a keen interest in the sales industry and want to join as a fresher. I am a former sales person, and I have been involved in door to door sales for over five years, which is why I am going to keep it real with you.
Going for door to door sales is often frowned upon in our society. It has a stigma attached to it as most people are used to visiting markets and shops for buying goods and services and not the other way around. But very few are aware of the potential than door to door sales poses.
What Does The Phrase ‘door to door’ Sales Mean?
Door to Door sales, famously known as D2D sales, is a sales technique where the salesperson visits the places of residence of the clients in order to sell certain goods and services.
It is exactly the opposite of how a marketplace works. It is where the seller is establishing the quickest contact with the customer. Door to door sales can benefit a salesperson in a lot of ways.
Firstly it helps him to sell more, and secondly, it gives a wider range of customers to the sales person. All in all, the job of a salesperson is to initiate the demand for the product or the service that he is selling.
What are the key factors of the door to door sales?
There are a few factors that you need to keep in mind while making door to door sales
1. Proper Pitch
Making the proper pitch is the single most important factor in making door to door sales. Proper pitch means talking about your products to convince the customers to buy the products. First, you talk about all the pain points and then offer their products through your product.
The closing comes right after you have made your best pitch. It is when you are trying to secure the deal. You ask your customer to buy the product or service. A closing can be done in a ton of ways; find the one best suited for you.
3. Pursue Your Prospects
After you, as a door to door sales person have done your job of pitching and closing, you must pursue your customer. Ensure that you call him/her later and ask him if he is interested or has changed his mind.
Even if he is not interested in the product, make sure you save his number so that you can use him/her as a prospect for future opportunities.
Top 10 Most Popular Door To Door In 2021
These are the most popular door to door strategies that every salesperson follows to achieve the optimum benefits of the door to door sales.
1. Know the nitty-gritty of the product
As a door to door sales person you should be able to master the product you are selling. You have to know all the specifications of your product, if you do not know them, you won’t be able to successfully pitch the product and henceforth you won’t be able to sell it.
2. Choose qualified prospects
If your product needs for the customers to have a little bit of knowledge about something, then choose the customers who have knowledge in that certain field if you know that your prospect is qualified enough to understand your product.
3. Give them a reason to buy your product
Make your prospects aware of the problems they would face if they did not use your product. Do note that your prospects might not even realize that there is a problem. It’s your job as a door to door salesperson to make them realize it.
4. Look At Body Language Closely
The body language of your prospects says beforehand if they are really interested in the product or not. You must understand and recognize the visual cues that your prospects are showing.
5. Make the Best Pitch
Treat each and every door to door sales like your last. So keeping that in mind, make the best pitch you possibly can. Your best pitch should comprise four parts: the intro, questions, presentation, and close up.
6. Understand where it is going
As a door to door sales person, you should understand where the conversation is headed towards. Keep in mind as a door to door sales person. Your primary objective is to achieve the target you have been given if you realize from the beginning that the customer is not interested, then it’s better not to waste time.
7. Handle Rejections With A Smiling Face
Rejections are a part of a door to door sales person’s life, so it’s better if you get used to it from the very beginning. One thing that must take into account is that rejections may simply mean because they are not interested.
It could also mean that you have failed to sell your product; if it’s the latter one, it’s time for some contemplation.
8. Keep Track Of Everything
When I say everything, I literally mean everything. Door to door sales eat up a lot of time and energy; therefore, it is important to keep track of everything you’re doing.
9. Keep A Check On The Process
Let’s be honest; you are not going to make sales every day. If you become too result-oriented, then you will not learn a lot of things in the way. So make sure that you focus on the process rather than the result.
10. Be happy
Most door to door sales persons are not happy with their jobs, it’s very important for you to enjoy your job, doing things will make things happen naturally.
Hope these tips will help you become a very good door to door sales person. it’s important for you to know that going for door to door sales is not for everybody. And also it is for everybody that wants to make an impact in the sales industry.
Door to door sales demand some certain skill sets from the sales persons.